Google Webmaster Tools
Website.com allows you to manage your website using Google Webmaster Tools.
Verifying your website with Google Webmaster Tools:
Before you proceed with the site verification process, you will need to go to the Google Webmaster Tools website and select HTML tag as your website verification method.
1. From the top menu of the Editor, click Site.
2. Select Site Settings.
3. On the SEO & Analytics tab, copy and paste the Google-generated meta tag to the Google Webmaster Tools textbox.
4. When ready, click Save.
For more information on Google Analytics, please visit Google’s website at https://www.google.com/webmasters/tools/